Author Page #1: Vasudev Murthy

Vasudev Murthy is an IITian from Roorkee with an MS from Florida State University, USA. He has experience at NEC America, AT&T, Deloitte & Touche, and Wipro Consulting. At present he runs his own firm Focal Concepts since 2013 in Management Consulting and Leadership Training. He is author of 8 books (Classical Music, Proposal Writing, Crime, Short Stories, Humour, Organization Theory & Practice, Yoga) by Rupa, Bloomsbury, HarperCollins, Jaico, Poisoned Pen Press, and Sage respectively. He is an animal welfare activist, a violinist and a music teacher as well. He regularly conducts workshops as well.

Online Workshop Programs with Adaptive Instruction


Live Session with Vasudev Murthy
Bangalore, India

SESSION TIME: 12:00 pm TO 1:00 pm

Book My Seat

Buy ‘Yoga Sutras Simplified’

Book My Seat
With Author Vasudev Murthy on ‘Yoga Sutras Simplified’, Monday, 5th Jun 2023, 12:00 PM IST

What Does it Cost?

  1. Rs. 100 for a participant joining from India
  2. $10 for participants from outside India

How Do You Benefit?

  1. Direct interaction with the book’s author for Q&A to clarify understanding
  2. You can make a clear decision on buying the book
  3. Catch the right triggers to absorb key messages from the book
  4. You may post questions in a form ahead of the session


Published Books


What Do I do?

Management consulting, writing, yoga, violin, animal rights

My Career Journey

BE IIT Roorkee, MS Florida State, MBA Dallas. IT, management consulting, visiting professor IIMB and Institute for Product Leadeship

NEC, ATT, Deloitte & Touché, Wipro Condulting Services, Fical Concepts

Key Achievements

I helped several animals. Wrote 8 books. Did hundreds of strategy workshops

Contact Me

My blog

My LinkedIn profile is

Are you a published author and would like to engage in ‘Authors Live’ initiative?
Write to Venkat :

How Do Authors Benefit?

  1. Opportunity to meet avid readers to ensure the message in the book is absorbed in the perspective envisaged.
  2. Wider reach. More book sales. Greater value generation for readers as well as author.
  3. The program gets organized by Adaptive Instruction with revenue sharing.
  4. A dedicated author webpage in Adaptive Instruction website at a one time nominal fees. Their page will be a single source of information for all published books, author’s blogs, key interview links, services offered by author, key achievements.

Role of Adaptive Instruction?

  1. Hosts the Authors Live Sessions
  2. Moderates the Sessions
  3. Creates Authors Webpage
  4. Announces and publishes the sessions in social media and AI website
  5. Invests in and promotes the individual authors sessions using Google Ad Campaigns

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